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Hero MotoCorp unveils VIDA Novus lineage
Nov-05-2025

Hero MotoCorp, through its electric brand VIDA, has unveiled the first of the VIDA Novus lineage. Under VIDA Novus, the company has launched three electric vehicles (EV) -- NEX 1, NEX 2 and NEX 3. The NEX 1 is a two-wheeler EV, while NEX 2 is a compact, self-balancing electric trike. The NEX 3 is a four-wheeler EV. Further, VIDA has expanded its global presence with launch of the VIDA VX2 urban in the European market. It has also unveiled two electric motorcycle concepts -- VIDA Concept Ubex, a Neo-Naked Urban Explorer and VIDA Project VxZ, developed in collaboration with Zero Motorcycles USA.

Moreover, VIDA has unveiled the VIDA DIRT.E Series, a brand-new line of off-road electric motorcycles. Under this series, it has launched DIRT.E K3, first-of-its-kind electric motorcycle for children, and DIRT.E MX7 Racing Concept, an electric off-road motorcycle. Additionally, the company has unveiled two internal combustion engine (ICE) models -- Hunk 440 SX, a modern scrambler and Xpulse 210 Dakar Edition, a true rally-ready motorcycle. These consumer centric machines reflect company’s commitment to performance, precision, and global expansion, offering a seamless blend of cutting-edge technology, capability, and reliability. Both models are designed for global markets and fully compliant with Euro5+ emission standards.

Hero MotoCorp is the world’s largest manufacturer of motorcycles and scooters.

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