HOME > MARKETS > COMPANY NEWS
  COMPANY NEWS
COMPANY
Fredun Pharmaceuticals acquires Furlicks
Sep-08-2026

Fredun Pharmaceuticals (FPL) has acquired Furlicks, an innovative pet-wellness brand focused on convenient, easy-to-administer oral-strip solutions for pets. The acquisition of Furlicks from USV & Wellbeing Nutrition brings the brand’s differentiated product innovation and consumer understanding into the FPL Group. This move further creates an opportunity to leverage FPL’s established capabilities in manufacturing, product development, quality systems, R&D, supply chain and distribution in the pet-care industry. 

With pet parenting evolving from a predominantly need-based approach towards a more proactive focus on preventive health, the acquisition comes at a time when pet parents are becoming more aware and increasingly willing to invest in nutrition and specialised products for their pets. Furlicks addresses this consumer need through its oral-strip format, offering an alternative to conventional forms of pet supplements. Its existing portfolio spans key pet-wellness categories including skin and coat, gut health, joint care, calming, oral care and multivitamins, providing a strong foundation for further category expansion and product innovation.

Fredun Pharmaceuticals is engaged in manufacturing of pharmaceutical products. 


  RELATED NEWS >>